Reinventing Leadership for Mass Collaboration

The statement "We are leading in turbulent times" is a massive understatement of the century. Critical trends are turning the world of work on its head. When people work collectively, there is no rulebook. Nothing fits together in neat models. No one knows who is in charge. For leaders, the time has come to question every move.

In this groundbreaking and fast-paced book, Emmanuel Gobillot explores the world of mass collaboration (the collective actions of large numbers of people working independently of organizations) and what it means for leaders. Using examples and ideas from a breathtaking number of fields, he rewrites the rules of leadership. His conclusion is as stark as his solutions are practical - adjust your mindset or become irrelevant.

The author raises several thought-provoking questions that leaders must address in this new landscape:

• Who makes the decisions in a virtual world?
• How does an online community effect change?
• What does social networking mean for the way we solve problems?
• Can the online world teach us anything about the offline one?

The traditional models of leadership and decision-making no longer apply in this new era of mass collaboration. With no clear hierarchy or chain of command, leaders must adapt their approach to navigate this uncharted territory.

Gobillot argues that when people work collectively, there are no neat, pre-existing frameworks to follow. The old rules have been shattered, and leaders must be willing to question every assumption and convention if they hope to remain relevant. The online world has ushered in a new era of problem-solving and community-driven change, and leaders must be prepared to learn from this dynamic environment.

The author's central message is clear: leaders must be willing to fundamentally reshape their mindset and approach if they hope to succeed in these turbulent times. The solutions he presents are both practical and thought-provoking, challenging readers to rethink everything they thought they knew about leadership and organizational dynamics.

Ultimately, this book serves as a wake-up call for leaders who are struggling to adapt to the rapidly changing landscape of work. Gobillot's insights and recommendations provide a roadmap for navigating the uncharted waters of mass collaboration and emerging as a resilient, relevant leader in the 21st century.

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